diplomsko delo
Simona Kraševec (Author), Jurij Selan (Mentor), Robert Potočnik (Co-mentor)

Abstract

Diplomsko delo zajema področje celostne grafične podobe. V likovno-teoretičnem delu predstavljam postopek snovanja celostne grafične podobe in njeno pojavnost v kulinariki. Vključena je analiza blagovnih znamk na področju kulinarike, ki mi je pomagala pri snovanju celostne grafične podobe lastne blagovne znamke. Celostno grafično podobo lastne blagovne znamke predstavljam v likovno-praktičnem delu diplomskega dela. Pedagoški del predstavlja izvedbo učne ure v osnovni šoli, ki se navezuje na oblikovanje logotipa, kot glavnega elementa celostne grafične podobe.

Keywords

celostna grafična podoba;grafično oblikovanje;logotip;tipografija;barve;kulinarika;trženje v kulinariki;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UL PEF - Faculty of Education
Publisher: [S. Kraševec]
UDC: 766:655.26(043.2)
COBISS: 11371337 Link will open in a new window
Views: 716
Downloads: 123
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Other data

Secondary language: English
Secondary title: Corporate identity design of brands in the field of gastronomy
Secondary abstract: The dissertation discusses the aspect of corporate identity design. In the theoretical part referring to creative arts, the process of creating a corporate identity design and its appearance in the field of gastronomy are introduced. An analysis of brands in the field of gastronomy is included which helped me in creating a new corporate identity design for my own brand. The corporate identity design for my own brand is represented in the practical part of the dissertation, referring to creative arts. The educational part is represented by holding a lesson at an elementary school which refers to the design of a logotype as the main element of the corporate identity design.
Secondary keywords: graphic arts;grafika;
File type: application/pdf
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Pedagoška fak., Likovna pedagogika
Pages: 90 str.
ID: 9233720