diplomsko delo visokošolskega strokovnega študija
Sanela Ćomić (Author), Miro Jeraj (Mentor)

Abstract

Da bi postali konkurenčni in zadovoljili svoje kupce oziroma uporabnike storitev, je popestritev ponudbe ena temeljnih nalog uspešne prodaje. Trenutni sistem prodaje vozovnic na Slovenskih železnicah je mogoče dopolniti z uvedbo elektronske prodaje vozovnic. Nova ponudba bi bila locirana na obstoječi spletni strani Slovenskih železnic. Prednosti, katerih bi bili deležni potniki in Slovenske železnice, so predstavljene v nadaljevanju diplomskega dela.

Keywords

železniški promet;medmrežje;elektronska prodaja vozovnic;

Data

Language: Slovenian
Year of publishing:
Source: Kranj
Typology: 2.11 - Undergraduate Thesis
Organization: UM FOV - Faculty of Organizational Sciences
Publisher: [S. Ćomić]
UDC: 656.2
COBISS: 6590995 Link will open in a new window
Views: 1868
Downloads: 139
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Other data

Secondary language: English
Secondary title: PROPOSAL TO INTRODUCE E-TICKETS ON SLOVENE RAILWAYS
Secondary abstract: The diversification and enrichment of one,s offer is one of the basic tasks to achieve greater competition, successful sale and satisfaction of the end consumers. The current system of the tickets sale on Slovene railways may be supplemented by the introduction of electronic ticket sales. The new offer would be located on the existing Slovene railways website. The benefits for passengers and Slovene railways are presented in the diploma thesis below.
Secondary keywords: • railway traffic;• internet;• electronic ticket sales;• B2C.;
URN: URN:SI:UM:
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Mariboru, Fak. za organizacijske vede
Pages: 49 f.
Keywords (UDC): applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;transport and postal services;traffic organization and control;transportne in poštne usluge;organizacija in kontrola prometa;rail transport;rail traffic;železniški transport;železniški promet;
ID: 988379
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