delo diplomskega projekta
Povzetek
Če želimo, da bo podjetje dobro delovalo in bo na trgu uspešno, moramo pred ustanovitvijo narediti poslovni plan in v njem preučiti kako bo potekal razvoj podjetja na ravni politike podjetja ter strateškega managementa, kar je osrednja tema našega diplomskega projekta. Preden lahko planiramo razvoj podjetja, pa moramo poznati njegovo vizijo. Poznati moramo tudi vrednote lastnikov podjetja, preučiti moramo trg in konkurenco, podjetju določiti kakšne ima priložnosti in nevarnosti na trgu, podjetju pa določiti tudi prednosti in slabosti. Vse to je izhodišče za določitev prihodnje politike podjetja.
Podjetje se mora razvijati in rasti, zato mora na trgu iskati možnosti za razvoj. Določiti si mora tudi strategije, po katerih bo delovalo. Pri tem bomo izhajali iz predvidenega izkaza poslovnega izida in planirane bilance stanja. Da bo podjetje po ustanovitvi lažje pričelo z delovanjem pa bomo v poslovnem planu naredili terminski program razvoja, kako naj se podjetje razvija v prvih petih letih svojega obstoja. Zraven terminskega plana pa imamo za podjetje narejen tudi predviden izkaz poslovnega izida. Če je razvoj podjetja v naprej planiran in so interesi lastnikov usklajeni in vedo kaj želijo doseči je uspeh za dobro delovanje podjetja mnogo bolj verjeten.
Ključne besede
podjetje;politika podjetja;vizija;strateški management;planiranje razvoja;
Podatki
Jezik: |
Slovenski jezik |
Leto izida: |
2018 |
Tipologija: |
2.11 - Diplomsko delo |
Organizacija: |
UM EPF - Ekonomsko-poslovna fakulteta |
Založnik: |
[K. Vešnik] |
UDK: |
005.21/.51 |
COBISS: |
12994844
|
Št. ogledov: |
841 |
Št. prenosov: |
126 |
Ocena: |
0 (0 glasov) |
Metapodatki: |
|
Ostali podatki
Sekundarni jezik: |
Angleški jezik |
Sekundarni naslov: |
Business plan of Veka, BrE |
Sekundarni povzetek: |
Providing we want the company to operate well and be successful on the market, we need to prepare a business plan before the establishment of the company and consider the development of the company in terms of company policy and strategic management, which is the main topic of our diploma project. Before being able to plan the company development, we have to know its vision. We also have to be familiar with the values of the owners, we have to study the market and competition, set the opportunities and risks on the market as well as advantages and disadvantages of the company. All this is a starting point to determine the future company policy.
The company has to develop and grow, therefore, seeking opportunities to develop on the market is essential. Strategies to work by have to be determined. We will ensue the foreseen profit and loss statement and planned balance sheet. In order for the company to start working easier after the establishment, we will prepare in the business plan a future development programme for the first five years of company’s operations. Alongside with the term plan, we also have for the company a prepared foreseen profit and loss statement. Providing the company development is planned in advance and the interests of owners are in balance and they know what they want to achieve, the success of good operations of the company is much more likely. |
Sekundarne ključne besede: |
company;company vision;company policy;strategic management;economic assessment of planned strategies;development plan; |
URN: |
URN:SI:UM: |
Vrsta dela (COBISS): |
Delo diplomskega projekta/projektno delo |
Komentar na gradivo: |
Univ. v Mariboru, Ekonomsko-poslovna fak. |
Strani: |
II, 37 str. |
ID: |
10842071 |