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Leveraging social norms and empathy to encourage sustainable air conditioning practices amongst hotel guests
Danyelle Greene, Amit Birenboim, Anna Kristina Zinn, Marius Portmann, Yash Pandey, Bettina Grün, Sara Dolnicar
Izvirni znanstveni članek
Oznake: social norms;anthropomorphism;field experiment;air conditioning;pro-environmental behaviour;dynamic virtual environment;
Setting air conditioners to unnecessarily low temperatures in summer generates substantial carbon emissions. This study aims to change air conditioner use by tourists—consumers whose sense of moral obligation is reduced, along with their level of pro-environmental behaviour. We test several interven ...
Leto: 2025 Vir: Fakulteta za turistične študije - Turistica (UP FTŠ Turistica)
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