Iskalni niz:
išči po
išči po
išči po
išči po
Vrsta gradiva:
Jezik:
Št. zadetkov: 1
Marketing mix and tourism destination image
Urška Binter, Marko Ferjan, João Vasco Neves
Izvirni znanstveni članek
Oznake: image;marketing;research;tourism;
Background and Purpose: The aim of the research was to find out how business partners from the field of tourism estimate the dimensions of the image of Bled and the marketing mix used to promote Bled. Further on we were interested in evaluating the influence of image and marketing mix on the scope o ...
Leto: 2016 Vir: Fakulteta za organizacijske vede (UM FOV)
Št. zadetkov: 1
Ključne besede:
Leto izdaje:
Avtorji:
Repozitorij:
Tipologija:
Jezik: