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Št. zadetkov: 4
ǂThe ǂimpact of the country's image on attracting foreign direct investment
Enis Eminović, Melika Husić-Mehmedović
Magistrsko delo
Oznake: BIH;neposredne tuje investicije;globalizacija;ekonomski razvoj;ekonomska rast;mednarodno sodelovanje;image;Bosnia and Herzegovina;foreign direct investments;globalization;economic development;economic growth;international cooperation;
The impact of the country's image on attracting foreign direct investment
Leto: 2013 Vir: Ekonomska fakulteta (UL EF)
Consumers' attitudes towards organic food products in canton Sarajevo
Zlatan Vajnberger, Melika Husić-Mehmedović
Magistrsko delo
Oznake: EU;BIH;kmetijstvo;ekologija;varstvo okolja;vedenje potrošnikov;odločanje;nakup;raziskave;analiza;Bosnia and Herzegovina;agriculture;ecology;environmental protection;consumer behaviour;decision making;purchasing;research;analysis;
Consumers' attitudes towards organic food products in canton Sarajevo
Leto: 2019 Vir: Ekonomska fakulteta (UL EF)
Female empowerment advertising through the Quadruple helix approach
Naida Misimović Čustović, Melika Husić-Mehmedović
Magistrsko delo
Oznake: trženje;oglaševanje;spol;blagovne znamke;primeri;BIH;raziskave;analiza;marketing;advertising;sex;brands;cases;Bosnia and Herzegovina;research;analysis;
Female empowerment advertising through the Quadruple helix approach
Leto: 2021 Vir: Ekonomska fakulteta (UL EF)
How moment-to-moment EEG measures enhance ad effectiveness evaluation
Tomaž Kolar, Zenel Batagelj, Ismir Omeragić, Melika Husić-Mehmedović
Izvirni znanstveni članek
Oznake: trženje;blagovne znamke;vedenje potrošnikov;marketing;brands;consumer behaviour;
Existing literature compares neuromarketing and traditional methods, making the questionable assumption that these are monolithic measurement alternatives all serving the same, predictive purpose. This study examines and empirically challenges this notion by relying on a neuroscientific perspective ...
Leto: 2021 Vir: Ekonomska fakulteta (UL EF)
Št. zadetkov: 4
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