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Supply chain game analysis based on mean-variance and price risk aversion under different power structures
Y.L. Wang, L. Yang, J.H. Chen, P. Li
Izvirni znanstveni članek
Oznake: verižne igre;teorija iger;supply chain game;mean-variance;retail price risk aversion;different power structures;game theory;vertical Nash game;retailer Stackelberg game;manufacturer Stackelberg game;
In view of the random retail price and retailer’s preference for retail price risk aversion, we used mean-variance to describe the uncertainty risk of retail price. To study the impacts of both the retail price uncertainty risk and retail price risk aversion preference on supply chain (SC) decision- ...
Leto: 2023 Vir: Digitalna knjižnica Univerze v Mariboru (DKUM)
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