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Št. zadetkov: 4
Izvirni znanstveni članek
Oznake: trg;digitalizacija;predvidevanje;modeli;market;digitalization;forecasting;models;
Due to the growing impact of digital platforms, it is increasingly important to understand their evolution through mathematical models. As their value is dependent on their user base, we present an improved perspective on modeling the number of users. Modeling digital platforms is frequently constra ...
Leto: 2023 Vir: Ekonomska fakulteta (UL EF)
Izvirni znanstveni članek
Oznake: informatika;umetna inteligenca;algoritmi;informatics;artificial intelligence;algorithms;
Algorithm appreciation, defined as an individual's reliance or tendency to rely on algorithms in decision-making, has emerged as a subject of growing scholarly interest. Inquiries into this subject are crucial to understanding human decision-making processes as in the era of artificial intelligence, ...
Leto: 2024 Vir: Ekonomska fakulteta (UL EF)
Izvirni znanstveni članek
Oznake: trženje;umetna inteligenca;poslovanje podjetja;marketing;artificial intelligence;company performance;
The deployment of Artificial Intelligence (AI) has been accelerating in several fields over the past few years, with much focus placed on its potential in Business-to-Business (B2B) marketing. Early reports highlight promising benefits of AI in B2B marketing such as offering important insights into ...
Leto: 2023 Vir: Ekonomska fakulteta (UL EF)
Izvirni znanstveni članek
Oznake: turizem;trajnostni razvoj;družbeni informacijski sistem;tourism;sustainable development;social informating system;
This study identifies the factors that guide the adoption of a public e-tourism system resulting in value co-creation in the UAE. Integrating and comparing factors drawn from the third version of the Technology Acceptance Model (TAM3), the Technology-Task-Fit (TTF) theory, and push-to-use, an Analyt ...
Leto: 2024 Vir: Ekonomska fakulteta (UL EF)
Št. zadetkov: 4
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