magistrsko delo
Mateja Starman (Author), Tomaž Kolar (Mentor)

Abstract

Revizija merjenja zadovoljstva strank s promocijskimi darili

Keywords

trženje;odnosi s strankami;potrošnik;zadovoljstvo;pospeševanje;revizija;meritve;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [M. Starman]
UDC: 339.138
COBISS: 23816422 Link will open in a new window
Views: 464
Downloads: 202
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary title: ǂA ǂmarketing audit of measuring customer satisfaction with promotional gifts
Secondary keywords: marketing;customer relationship;consumer;satisfaction;promotion;auditing;measurements;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 55, 10 str.
ID: 10862488