magistrsko delo
Anja Polenšek (Author), Mateja Bodlaj (Mentor)

Abstract

Alternativne oblike trženjskega komuniciranja v mikro in malih podjetjih

Keywords

trženje;majhna podjetja;poslovno komuniciranje;elektronsko trženje;socialne mreže;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [A. Polenšek]
UDC: 339.138
COBISS: 24394982 Link will open in a new window
Views: 721
Downloads: 130
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Other data

Secondary language: English
Secondary title: Alternative marketing communication tools in micro and small businesses
Secondary keywords: marketing;small enterprises;business communication;electronic marketing;social network;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 62, 27 str.
ID: 10918455