Language: | English |
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Year of publishing: | 2019 |
Typology: | 2.08 - Doctoral Dissertation |
Organization: | UL EF - Faculty of Economics |
Publisher: | [M. Hosta] |
UDC: | 339.138 |
COBISS: | 25398502 |
Views: | 549 |
Downloads: | 130 |
Average score: | 0 (0 votes) |
Metadata: |
Secondary language: | Slovenian |
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Secondary title: | Okoljsko in družbeno odgovorne trženjske strategije z vidika managerjev in porabnikov |
Secondary keywords: | trženje;strategija trženja;trajnostni razvoj;družbena odgovornost;vedenje potrošnikov;psihologija potrošnika;vedenjske znanosti;planiranje;teorija; |
Type (COBISS): | Doctoral dissertation |
Thesis comment: | Univ. v Ljubljani, Ekonomska fak. |
Pages: | IV, 118, 30 str. |
ID: | 11381592 |