primer spletnih nakupov
Andrej Grosar (Author), Tanja Dmitrović (Mentor)

Abstract

Vpliv tehnologije na nakupne navade porabnikov

Keywords

trženje;vedenje potrošnikov;nakup;odločanje;spletna trgovina;informatika;informacijska tehnologija;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [A. Grosar]
UDC: 366
COBISS: 25090022 Link will open in a new window
Views: 413
Downloads: 71
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Other data

Secondary language: English
Secondary title: ǂThe ǂimpact of technology on consumer purchase behavior - the case of online shopping
Secondary keywords: marketing;consumer behaviour;purchasing;decision making;online shopping;informatics;information technology;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 52, 12 str.
ID: 11381656