premik k spletnim nakupom
Lucija Rupar (Author), Maja Makovec Brenčič (Mentor), Katja Zajc Kejžar (Thesis defence commission member), Tamara Pavasović Trošt (Thesis defence commission member)

Abstract

Vpliv pandemije COVID-19 na nakupne navade porabnikov : premik k spletnim nakupom

Keywords

trženje;vedenje potrošnikov;nakup;odločanje;spletna trgovina;spremembe;pandemija;Covid-19;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [L. Rupar]
UDC: 366
COBISS: 126812419 Link will open in a new window
Views: 7
Downloads: 2
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Other data

Secondary language: English
Secondary title: ǂThe ǂimpact of COVID-19 pandemic on consumer behavior: a shift towards online shopping
Secondary keywords: mrketing;consumer behaviour;purchasing;decision making;online shopping;changes;pandemic;Covid-19;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: IV, 75, 40 str.
ID: 17340910
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