Konkurenčnost fitnesa FIT13
diplomsko delo
Abstract
Konkurenca v panogi fitnesa je največja ovira za rast poslovnega subjekta. Z dobro strategijo, analizami in raziskavami je mogoče tudi to oviro premagati in izboljšati poslovanje podjetja, pri tem si mora to prizadevati k rasti in razvoju ter na konkurenco gledati kot motivacijski dejavnik za izboljšave. Za podjetje je zelo pomembno ugotoviti, kako pridobiti konkurenčno prednost v današnji panogi fitnesa, ve pa, da mora sočasno poskrbeti tudi za svoje zaposlene. Močan dejavnik razvoja te panoge je bil izbruh pandemije covida-19 leta 2020, ta je močno vplivala na vse ponudnike fitnesa v omenjenem letu in v naslednjih nekaj letih.
Keywords
konkurenčnost;fitnes;strateško odločanje;zadovoljstvo;stranka;cena;
Data
| Language: | Slovenian |
|---|---|
| Year of publishing: | 2023 |
| Typology: | 2.11 - Undergraduate Thesis |
| Organization: | UM FOV - Faculty of Organizational Sciences |
| Publisher: | [S. Pajnik] |
| UDC: | 339.13 |
| COBISS: |
151453187
|
| Views: | 23 |
| Downloads: | 2 |
| Average score: | 0 (0 votes) |
| Metadata: |
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Other data
| Secondary language: | English |
|---|---|
| Secondary title: | Competitiveness of fitness fit13 |
| Secondary abstract: | Competition in the fitness industry is the biggest barrier to business growth. With a good strategy, analysis and research, it is also possible to overcome this barrier and improve the performance of the company, which must strive to grow and develop and see competition as a motivating factor for improvement. For a company, it is very important to figure out how to gain a competitive advantage in today's fitness industry, but it also knows that it has to look after its employees at the same time. The outbreak of the covida-19 pandemic in 2020 was a strong factor in the development of the industry and had a major impact on all fitness providers in that year and in the following few years. |
| Secondary keywords: | Konkurenca (ekonomija);Univerzitetna in visokošolska dela; |
| Type (COBISS): | Bachelor thesis/paper |
| Thesis comment: | Univ. v Mariboru, Fak. za organizacijske vede |
| Pages: | VIII, 48 f. |
| ID: | 18362801 |
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