diplomsko delo
Katja Zorc (Author), Tanja Dmitrović (Mentor)

Abstract

Vrednost blagovne znamke glede na prodajno mesto

Keywords

blagovne znamke;vrednotenje;proizvodi;kozmetika;prodajalna;potrošnik;nakup;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [K. Zorc]
UDC: 339.138
COBISS: 14107622 Link will open in a new window
Views: 769
Downloads: 374
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: trademarks;valuation;products;cosmetics;shops;consumer;purchasing;research;analysis;
Type (COBISS): Undergraduate thesis
Thesis comment: Univerza v Ljubljani, Ekonomska fakulteta
Pages: 47 str., [6] f. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 34546
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