diplomsko delo
Irena Trobec (Author), Maja Makovec Brenčič (Mentor)

Abstract

Trženjski vidiki globalizacije športa

Keywords

trženje;šport;globalizacija;organizacija;poslovno komuniciranje;oglas;sredstva javnega obveščanja;sponzorstvo;pospeševanje prodaje;odnosi z javnostjo;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [I. Trobec]
UDC: 339.138
COBISS: 15612134 Link will open in a new window
Views: 832
Downloads: 221
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: marketing;sports;globalization;organization;business communication;advertisement;means of public information;sponsorship;sales promotion;public relations;
Type (COBISS): Undergraduate thesis
Thesis comment: Univerza v Ljubljani, Ekonomska fakulteta
Pages: 46, I str., 9 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 38557