magistrsko delo
Nataša Pržulj (Author), Mojca Indihar Štemberger (Mentor)

Abstract

Informatizacija managementa odnosov z odjemalci v storitvenem podjetju

Keywords

trženje;odnosi s strankami;informatika;informacijska tehnologija;informacijski sistemi;projekti;case study;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [N. Pržulj]
UDC: 659.2
COBISS: 19408614 Link will open in a new window
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Downloads: 149
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Other data

Secondary language: Unknown
Secondary title: ǂThe ǂinformatization of customer relationship management at a service company
Secondary keywords: marketing;customer relationship;informatics;information technology;information systems;projects;case study;
Type (COBISS): Master's thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 69 str.
Keywords (UDC): applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;publicity;information work;public relations;stiki z javnostjo;reklama;information work;advisory and consultancy services;informacije;informiranje;informacijski sistemi;
ID: 51160