pojav ikoničnih blagovnih znamk
Nina Oblak (Author), Domen Bajde (Mentor)

Abstract

Kulturno znamčenje

Keywords

trženje;blagovne znamke;identiteta podjetja;image;kultura;primeri;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [N. Oblak]
UDC: 339.138
COBISS: 21127654 Link will open in a new window
Views: 1196
Downloads: 190
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: marketing;trademarks;corporate identity;image;culture;cases;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: I, 24, 4 str.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 59319
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