obravnava koncepta v teoriji in praksi
Jerca Lieber (Author), Tanja Dmitrović (Mentor)

Abstract

Osrediščenost v stranki

Keywords

trženje;marketing povezav;odnosi s strankami;management;storitve;razvoj;teorija;praksa;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [J. Lieber]
UDC: 339.138
COBISS: 22213606 Link will open in a new window
Views: 692
Downloads: 157
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary title: Customer-centricity: discussion on the concept in theory and practice
Secondary keywords: marketing;relationship marketing;customer relationship;management;services;development;theory;practice;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 69, 4 str.
ID: 8757816
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