zaključna projektna naloga
Andreja Ogrinc (Author), Igor Rižnar (Mentor)

Abstract

Uporaba nevromarketinga v spletnem oglaševanju

Keywords

oglaševanje;internet;spletno oglaševanje;nevromarketing;nevroznanost;nevroekonomija;vedenjska ekonomija;

Data

Language: Slovenian
Year of publishing:
Source: Koper
Typology: 2.11 - Undergraduate Thesis
Organization: UP FM - Faculty of Management Koper
Publisher: [A. Ogrinc]
UDC: 659.131.7:004.738.5 (043.2)
COBISS: 1537630916 Link will open in a new window
Views: 2987
Downloads: 145
Average score: 0 (0 votes)
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Other data

Secondary language: English
Type (COBISS): Final paper
Thesis comment: Univ. na Primorskem, Fak. za management
Pages: IX, 42 str.
ID: 9058252