magistrsko delo
Ajda Kline (Author), Maja Makovec Brenčič (Mentor)

Abstract

Vpliv športnikove osebne znamke na njegov uspeh

Keywords

trženje;blagovne znamke;vrednost;uspeh;šport;osebnost;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [A. Kline]
UDC: 339.138
COBISS: 22819302 Link will open in a new window
Views: 644
Downloads: 166
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Other data

Secondary language: Unknown
Secondary title: ǂThe ǂeffect of an athlete's brand personality on his success
Secondary keywords: marketing;trademarks;value;success;sports;personality;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: III, 75, [22] str.
ID: 9125019