master's thesis
Elina Komlanc (Author), Irena Vida (Mentor)

Abstract

The role of socio-psychological factors in consumer ethnocentrism in Ukraine

Keywords

trženje;medkulturno delovanje;etnocentrizem;psihologija;sociološki vidik;vedenje potrošnikov;družba;raziskave;podatki;analiza;case study;Ukrajina;marketing;cross-cultural activities;ethnocentrism;psychology;sociological aspect;consumer behaviour;society;research;data;analysis;Ukraina;

Data

Language: English
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [E. Komlanc]
UDC: 339.138
COBISS: 24246246 Link will open in a new window
Views: 637
Downloads: 210
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Other data

Secondary language: Slovenian
Secondary title: Vloga socialno-psiholoških dejavnikov za etnocentrizem porabnikov v Ukrajini
Secondary keywords: trženje;medkulturno delovanje;etnocentrizem;psihologija;sociološki vidik;vedenje potrošnikov;družba;raziskave;podatki;analiza;case study;Ukrajina;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: II, 77, 21 str.
ID: 10918399