master's thesis
Nina Leščanec (Author), Ljubica Knežević Cvelbar (Mentor)

Abstract

Adjusting hotel marketing communication to millennials

Keywords

turizem;mladina;počitnice;hotelirstvo;trženje;poslovno komuniciranje;družbena omrežja;internet;raziskave;analiza;tourism;youth;holidays;hotel industry;marketing;business communication;social networks;research;analysis;

Data

Language: English
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [N. Leščanec]
UDC: 338.48
COBISS: 25554918 Link will open in a new window
Views: 489
Downloads: 95
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: Slovenian
Secondary keywords: turizem;mladina;počitnice;hotelirstvo;trženje;poslovno komuniciranje;družbena omrežja;internet;raziskave;analiza;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: 1 spletni vir (1 datoteka PDF (IV, 65, 7 str.))
ID: 11423620