Proučitev motivov za obisk Glampinga Olimia Adria village v povezavi s trajnostnim poslovanjem

diplomsko delo univerzitetnega študija

Samanta Sambolić (Author), Tanja Lešnik Štuhec (Mentor), Nejc Pozvek (Co-mentor), Dunja Koren (Co-mentor)

Abstract

Danes se turisti vse bolj zavedajo učinkov turizma na okolje in lokalne skupnosti. Njihovi motivi obiska so tako v veliki meri povezani z zelenimi praksami. Odločajo se za avtentična doživetja, svoj čas na počitnicah preživljajo aktivno, trajnostnim praksam pa sledijo tudi v vsakdanjem življenju. Posledično je povpraševanje po alternativnih trajnostnih oblikah turističnih nastanitev in aktivnostih vedno večje. Ena izmed trajnostnih oblik nastanitve je tudi glamping. V Sloveniji najdemo kar nekaj različnih glamuroznih kampov; vsem je skupno, da želijo gostom nuditi udobno bivanje v naravi, ki vključuje elemente trajnostnega poslovanja. Trajnostno poslovanje nastanitvenih obratov lahko merimo z različnimi kriteriji. Če želi turistična nastanitev poslovati trajnostno, mora upoštevati trajnostne prakse pri vseh vidikih poslovanja. S pomočjo kriterijev Global sustainable tourism criteria-GSTC smo analizirali poslovanje Glampinga Olimia Adria village in podali smernice za izboljšanje trajnostnega poslovanja po navedenih kriterijih.

Keywords

turistični motivi;trajnostno poslovanje;trajnostni turizem;glamurozno kampiranje;

Data

Language:	Slovenian
Year of publishing:	2020
Typology:	2.11 - Undergraduate Thesis
Organization:	UM FT - Faculty of Tourism
Publisher:	[S. Sambolić]
UDC:	338.488.2:711.455.8(497.4Podčetrtek)(043.2)
COBISS:	41006595
Views:	458
Downloads:	130
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Examining the motives for going glamping in connection with sustainable business
Secondary abstract:	Nowadays tourists are becoming more aware of the effects of tourism on the environment and local communities. Their motives for visiting are largely related to green practices. They opt for authentic experiences and choose to spend time actively. They follow sustainable practices also in their daily lives. As a result, the demand for alternative sustainable forms of tourist accommodation and activities is growing. One of the sustainable forms of accommodation is also glamping. There are quite a few different glamorous camps in Slovenia and what they all have in common is that they want to offer a comfortable stay in nature. This includes elements of sustainable business which can be measured by various criteria. If a tourist accommodation wants to operate sustainably, it must take into account sustainable practices in all aspects of business. We analyzed the operations of Glamping Olimia Adria village using the Global sustainable tourism criteria-GSTC and provided guidelines for improving sustainable operations according to the above criteria.
Secondary keywords:	tourist motives;sustainable business;sustainable tourism;glamorous camping;
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Mariboru, Fakulteta za turizem
Pages:	65 str., 16 str. pril.
ID:	12004809