primer Fiat Auto S.p.A.
Luka Stopar (Author), Maja Makovec Brenčič (Mentor)

Abstract

Pospeševanje prodaje in internetno komuniciranje na medorganizacijskih trgih

Keywords

medorganizacijski sistemi;medorganizacijsko trženje;pospeševanje prodaje;poslovno komuniciranje;odnosi s strankami;kadri;nagrade;informacijska tehnologija;Internet;case study;Fiat;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [L. Stopar]
UDC: 339.13
COBISS: 14755302 Link will open in a new window
Views: 941
Downloads: 363
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: Unknown
Secondary keywords: interorganizational systems;intercompany marketing;sales promotion;business communication;customer relationship;personnel;prizes;information technology;Internet;case study;
Type (COBISS): Undergraduate thesis
Thesis comment: Univerza v Ljubljani, Ekonomska fakulteta
Pages: 44 str., 12 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 35057